In B2B, success is all about relationships. Clients demand tailored support, clear communication, and proof that their feedback is taken seriously..
But the best teams know that improving the client experience isn’t just about gathering feedback — it’s about taking meaningful action.
That’s why B2B firms trust CustomerSure’s user-friendly VoC platform and expert guidance to retain key accounts, optimise service delivery, and demonstrate their commitment to client success.
The CustomerSure team is incredibly adaptable, supportive, quick to respond and offer a really personal approach to Customer care. The system works very well for us as a business and we are really growing because of the results. Lucy Booth, Horiba-Mira
Partner with us to create a culture of continuous improvement.
Our team supports customer-obsessed B2B organisations with:
Because listening to your clients is just the start — delivering on their expectations is what sets you apart.
Capture client feedback from every channel, at every stage of the customer journey. Use it to create impactful actions that improve service delivery, reduce churn, and showcase ROI to stakeholders.
Use AI to instantly analyse client sentiment and pull out the topics that clients care about most.
Get all your stakeholders aligned with your efforts and focused on what clients are saying by sharing AI-generated executive summaries and action plans for improvement.
Compare performance across teams, regions, or products to identify top performers and areas needing support. Use this competitive view to focus improvement efforts and replicate success.
If a business is chasing sustainable growth, it needs to prioritise both new wins and retention.
Getting colleagues to respond to customer feedback has many benefits for the business and the customer. This post explains how to do it.
Automatically identify trends clients value and areas needing attention.
Focus your efforts on the changes that will drive retention and make a tangible difference to client satisfaction.
Trigger immediate alerts for negative feedback to proactively resolve issues. Show clients you value their input by taking quick and decisive action.
After working in the platform for a few years, we are still happy about the solution. It’s easy to use, especially for people who do not work in the platform on a daily basis. It allows us to collect data, respond to customer needs and continuously develop our company with the customer at heart Kenneth Damm Hansen, Marketing Director at KK Wind Solutions
Analyse the key themes driving your KPIs up or down. Identify what keeps your clients loyal and what challenges need attention, so you can prioritise the actions that matter most.
Map the entire customer journey to uncover friction points and opportunities for improvement. Ensure every touchpoint enhances satisfaction and reinforces client trust.
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